IRC Book Club Episode 17 – Blount ‘Objections’ Chapters 1 & 2

We’re on a new book this week! We’ve started reading Jeb Blount’s ‘Objections’ and it’s safe to say that this book is a huge breath of fresh air after Drucker’s ‘The Effective Executive’.

We highly recommend that you read it along with us – we’ve already found a few great takeaways from it that we’re going to integrate into our game.